Bracing ourselves for sleepless nights, D and I ordered three Zipadee-Zips before my delivery date. Although the item isn’t recommended for newborns, I thought I would try it out on Max, anyway, and to my pleasant surprise, it actually helped to extend the length of his sleep. According to the founder and inventor of Zipadee-Zip, Stephanie Parker, babies have the Moro or “startle” reflex and this item helps to soothe and/or lessen that effect. Zipadee-Zips are roomy and comfortable pajama/sleeping bag alternatives for babies and I look forward to Max growing up with them. Verdict: Baby registry-worthy.